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C * NT
CLEAN UP NORTH TYNESIDE
PROBLEM
North Tyneside Newcastle is full of sh*t
INSIGHT
Swearing grabs people's attention.
Lending a sense of passion and informality
that the audience (teenagers) find relatable;
to give them a kick up the backside they need!
IDEA
C * N T - Clean Up North Tyneside
BEAVERTOWN COLLAB
Alcohol bottle waste is a
huge issue within coastal areas.
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